Verified Mark Certificate (VMC)

Display your logo in every inbox, verified

A Verified Mark Certificate (VMC) lets your organization show its authenticated, trademarked brand logo directly in the email sender field, turning every email into a branded, trusted communication.

Buy Verified Mark Certificates (VMC)

1. Select duration

Don't have a registered trademark? You may qualify for a Common Mark Certificate (CMC) or Government Mark Certificate (GMC) instead. Contact our team, we'll check your eligibility for free.

The certificate behind your logo in the inbox

A VMC is a digital certificate that verifies your organization owns a specific trademarked logo and is authorized to display it in email clients that support BIMI (Brand Indicators for Message Identification). When recipients see your verified logo before they open the email, they instantly know it’s genuinely from you, not an impersonator.

Key Benefits

Instant brand recognition

Your authenticated logo appears next to your sender name — before the email is even opened. Gmail, Yahoo, and Fastmail render it automatically for every message that passes DMARC. Apple Mail support is coming soon.

Gmail’s blue verified checkmark

VMC is one of only two certificate types that qualify for Gmail’s blue verified checkmark — the highest visible trust signal available in email today. Your brand gets it; impersonators cannot.

Higher open rates

Verified logos build sender trust that gets emails opened. Brands using authenticated BIMI display report measurably higher engagement — because recipients can see who sent it before they decide whether to click.

Phishing & spoofing protection

A VMC layers cryptographic logo authorization on top of DMARC enforcement. Spoofing your brand requires passing DMARC and holding a valid, CA-issued Mark Certificate — something no impersonator can obtain.

Trademark-backed authentication

Your logo is verified against your active trademark registration (USPTO, EUIPO, UKIPO, CIPO, IP Australia, and other recognized offices). If the trademark lapses, the certificate is revoked — ensuring continuous accountability.

Verified across the inboxes that matter most

Gmail requires a Mark Certificate for logo display — no certificate, no logo. Yahoo Mail supports BIMI logo display and will use your VMC when one is present. One certificate, consistent brand presence where your recipients are.

What you need before applying

1
Registered trademark
Your logo must be registered with a recognized trademark office (USPTO, EUIPO, UKIPO, CIPO, IP Australia, etc.)
2
DMARC enforcement
Your sending domain must have DMARC configured at p=quarantine or p=reject
3
SVG logo (Tiny P/S)
Your logo must conform to SVG Tiny P/S format for BIMI. SSL.com advises on conversion and automatically hosts your BIMI SVG at bimi.ssl.com when the certificate is issued.
4
BIMI DNS record
A BIMI TXT record must be added to your domain’s DNS after issuance. SSL.com provides your hosted SVG URL and the exact record — no need to separately host your logo file.
Don’t have a registered trademark? You may qualify for a Common Mark Certificate (CMC) or Government Mark Certificate (GMC) instead. Contact our team: we’ll check your eligibility for free.

From purchase to logo in inbox: 5 steps

1
Purchase
Select your VMC duration and complete your order using the purchase widget above.
2
Submit your trademark
Upload your trademark registration certificate and SVG logo via the SSL.com portal.
3
Validation
SSL.com verifies your organization identity and trademark ownership: typically 3–5 business days.
4
Certificate issued
Receive your VMC, your SSL.com-hosted BIMI SVG URL at bimi.ssl.com, and your BIMI DNS record — ready to publish.
5
Go live
Add the BIMI DNS record to your domain: your verified logo starts appearing in supported inboxes.

Compliance & Standards

BIMI Standard

Built on the Brand Indicators for Message Identification (BIMI) specification maintained by the AuthIndicators Working Group: the standard adopted by Google, Yahoo, Apple, La Poste, and Fastmail.

BIMI Group: VMC Guidelines

SSL.com issues VMCs in accordance with the BIMI Group Verified Mark Certificate Guidelines

WebTrust for CAs Audit

SSL.com is audited annually by BDO under the WebTrust for Certificate Authorities program: the continuous independent assurance required for VMC issuance and recognized by major mailbox providers.

Global Trademark Offices

SSL.com validates trademarks from USPTO, EUIPO, UKIPO, CIPO, IP Australia, and other recognized offices

Frequently asked questions

Gmail and Apple Mail require a Mark Certificate for logo display, Gmail additionally awards the blue verified checkmark with a VMC or GMC. Fastmail also supports BIMI logo display with a VMC. Yahoo Mail supports BIMI logo display but does not currently require a VMC for logos to appear in Yahoo applications; however, if a BIMI record includes a VMC, Yahoo will use it to inform overall BIMI eligibility. Support is expanding across major providers.
Yes. SSL.com can advise on converting your logo to the required SVG Tiny P/S format during the application process.
VMC validation typically takes 3–5 business days, depending on trademark documentation completeness.
VMC validity is tied to your active trademark. SSL.com will notify you ahead of certificate expiration to ensure continuity.
A Common Mark Certificate (CMC) is available for logos that have established common-law recognition but are not formally registered.
No, VMCs are domain-specific. Each sending domain requires its own VMC.

Related products

Common Mark Certificate (CMC)

Logo without a registered trademark, get your brand in the inbox based on 12+ months of common-law use.

Government Mark Certificate (GMC)

Government Mark Certificate, for government agencies requiring authenticated logo display. Authenticated by enabling legislation rather than trademark registration; supported in 30+ countries.

IV S/MIME

Complement your VMC with Individual Validated S/MIME for personal identity-signed email: verified sender name plus brand logo for the strongest email identity combination.

We’d love your feedback

Take our survey and let us know your thoughts on your recent purchase.

Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognizing you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

For more information read our Cookie and privacy statement.

3rd Party Cookies

This website uses Google Analytics & Statcounter to collect anonymous information such as the number of visitors to the site, and the most popular pages.

Keeping these cookies enabled helps us to improve our website.

Show details